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TAKING
YOUR BUSINESS ON-LINE: Planning, Developing and Managing Successful
E-Commerce Web Sites
KUALA LUMPUR l
22-23
October 2007
(new date)
Is your
website project out of control? Every website project needs a manager. This
specially-developed 2-day course describes Internet technologies in plain
language and helps you see beyond your expertise to the big picture.
It does this by drawing on established software project and
management principles.
Like any
project, effective management of website development starts by
understanding and balancing the constraints of time, resources, and tasks.
Expert Dr Kettemborough will teach you how to deliver your project on
time and on budget.
Practical
techniques for managing
a variety of projects from simple presentations to consumer web
sites and applications (e-commerce, web-based training) will be presented.
New concepts on web development tools & technologies and hosting
options & solutions will also be covered. The course is based on real-world
experiences and current development techniques.
HOW
YOU WILL BENEFIT
- Learn on how
the nature of an organization's presence on the World Wide Web
will influence your business activities
- Learn about
the risk management of e-Commerce
- Learn how
to use different technologies to generate and manage records of
web pages
- Learn how
Government is using the web to interact with the public and with
business
- Learn about issues
to consider in designing web sites, and the legal and
regulatory framework for the development of electronic commerce
WHO SHOULD
ATTEND
- IT and
Technical Professionals, including Team Leaders, Managers, Directors
and others who want to enhance their team-building and leadership
skills within e-commerce environment
- General
business people who need to adapt to the new way of doing business in
the technology age
- All
levels of management in an organization trying to find new way for
growing their unit/department/organization business.
KEY TOPICS TO BE COVERED
- Analyzing
the requirements of users and your market
- Developing
a work plan for the site and breaking it down to tasks
- Scheduling
with Gantt and PERT charts and measuring slippage for more accurate
revisions
- Estimating
cost by the budget-first or design-first methods
- Using the
team development process and covering all the necessary roles
- Aligning
contractor and client interests to create a win-win relationship
- Following
an iterative development process for designing, prototyping, and
building out
- Applying
software testing principles to website development
- Making
hosting decisions and planning for maintenance
YOUR
EXPERT COURSE LEADER
 Dr.
Clifford (Cliff) R. Kettemborough’s professional background spans 30
years. His business and
management experience includes: developing
centers of business and organizational excellence, IT and technology-based
strategy development, strategic global marketing, business process
re-engineering, strategic global business management, continuous
quality/process improvement, achieving process and operational excellence,
total quality management, systems and software engineering, and technical
and organizational leadership.
Dr.
Kettemborough’s knowledge,
experiences and superior presentation skills makes him very much in
demand with numerous training and
development organizations as a seminar/workshop
leader, as a professor to
numerous colleges and universities, or as a quest
speaker at professional conferences.
In addition, he is sought by companies wishing to understand how
to benefit from knowledge based economy, by helping them to improve
knowledge processes, increase
intellectual capital value,
importance of benchmarking and lead
major business changes.
Dr.
Kettemborough functioned in professional positions, including senior
management for several large organizations such as: Boeing, NASA-Jet Propulsion Laboratory, California Institute of
Technology, Rockwell International (now Boeing Corp.), Xerox Corp., IBM
Corp. (Europe), Maxicare Health Plans, Inc., Transamerica Financial
Services, Corp., and Software
Analysis & Management, Inc. In
addition, Dr. Kettemborough is the Founder, President and Owner of
a high-tech organization established to help
companies with successful solutions to their technology, management and
business challenges, and an education and corporate training
provider that connects industry organizations with various educational and
training institutions to satisfy growing training needs of their
employees.
Dr. Kettemborough has worked with prestigious
consulting firms, such as Ernst
& Young, PriceWaterhouse and McKensie
& Assoc. on technology and
business assessment and strategic planning projects.
Dr.
Kettemborough has been invited as a guest
speaker to numerous seminars
and has conducted numerous workshops
and corporate training around the world.
He has extensive
intercultural experiences teaching numerous MBA,
EMBA, IMBA, DBA courses overseas (over 60). His industry consulting expertise has been appreciated by
numerous companies in several countries.
Dr. Kettemborough’s teaching,
seminars, workshops, guest speaker, and international consulting
experience includes numerous organizations across all types of
industries in The United States, Canada, Mexico, Chile, Brazil, Argentina, Austria,
Korea, Japan, P. R. China, Malaysia, Singapore, Thailand, The Philippines,
Hong Kong, Taiwan, Indonesia, Mongolia and Romania. In addition, Dr. Kettemborough has traveled to over 100
countries, thus being well versed in
many cultures and customs, both personal and for business purposes.
In addition
to his professional career with several large business organizations, Dr.
Kettemborough is an accomplished
professor with outstanding
evaluations from undergraduate, graduate, and executive students, as
well as administrators. He
has extensive teaching and training experience at close to 30
different institutions ranging from high-school
to vocational college and to college and university graduate level on
three continents. He has
taught over 600 and a variety of courses (live) including over 100 on-line using Blackboard, Convene, eCollege, Embanet, eCompanion)
in Computer Science, Management of Information Systems, Computer
Information Systems, Mathematics, Business Administration, and Technology
Management.
Dr.
Kettemborough is also listed
in "Who's Who in California,
West, America, World, Emerging Leaders in America, Science and
Engineering, Information Technology, International Who’s Who of
Professionals, World Who’s Who Hall of Fame", “International
Cultural Diploma of Honor” publications in U.S. and U.K.
“1996, 1998 Man of the
Year,” “1997 Platinum Record
for Exceptional Performance,” and
“Gold Record of Achievement
for 1999" awards from American Biographical Institute,
"2000 Outstanding Intellectuals
of the 20th Century,"
and “Top 100 Communicators –
2006” and "International
Man of the Year" from International Biographical
Centre, Cambridge, U.K. Member
of Research Board of Advisors - American
Biographical Institute.
He also is a member of several Professional
organizations such as: ACM, AIAA, AMA, AMS, DECUS,
ICCP, IEEE, ISACA, MAA, NMA, QAI. Military service:
major-lieutenant, in reserve, special operations.
Dr. Kettemborough has also received the
following awards: NASA/JPL
Leadership Award for Y2K Project Successful Completion, ahead of
schedule and he has been Nominated
Member in “Alfred Whitehead
Leadership Society” - 1996. Finally,
Dr. Kettemborough is sought by numerous world class publishing companies
as a consultant and textbook
reviewer, such as: Addison-Wesley,
McGraw-Hill, Pearson/Prentice-Hall, Thomson/Course Technology.
Dr. Kettemborough’s formal
educational background spans over 30 years of undergraduate, graduate
and post –graduate work. He
holds numerous formal degrees, as follows: Doctor
of Education, Specialty:
Computer Technology in Education, Doctor of Philosophy in Business
Administration, Specialty:
Technology Management with “Honors”, Doctor
of Philosophy in Computer & Information Sciences with
“Honors”, Master in Education, Specialty:
Education Leadership, Master of Business Administration, Master of
Management Information Systems, Master of Science in Computer Science,
Studies in Cybernetics, Licentiate/Diplomat (Bachelor of Science with
Thesis) in Mathematics/Informatics/Operations
Research.
COURSE
FEES
RM1,895
per person
TEAM
DISCOUNT (For organisations sending 3 or more
participants)
RM1,695
per person
REGISTRATION
DEADLINE
2
weeks before each scheduled date.
Click
here to register
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